
Nike NBO Concept
11 Sept 2023
We’re all about bold strategy - but sometimes, we just wanna flex some creative muscle. With a love for sneakers and our city, we set out to reimagine kicks inspired by Nairobi. A passion project? Absolutely. But one with serious sole.
Sure, we mostly do serious strat work… but sometimes we kick back and sketch(ers) some kicks.Many of our fellow sole-mates at ARK are big fans of sneaker culture, so plans were afoot to go on a trip and imagine what inspiration our beautiful “city in the sun” would bring to this global stage – to take a step in the right direction and ensure Nairobi wasn’t going to be be left behind.
It’s been no small feet, so we hope you think we totally laced it 😉