Business & Revenue Model Design

We fuse design-thinking rigour with financial modelling to engineer revenue mechanisms that survive real-world volatility. From subscription plays to platform economics, we help founders, corporates, and NGOs create, grow, or pivot business models that unlock new income streams while remaining agile in Africa’s dynamic regulatory and infrastructural landscape.

The result is an agile model that’s customer‑centred, resilient to shocks, and grounded in data, helping you adapt to market change, optimise revenue streams, and make faster, better decisions.

Business Model Design & Definition

We translate ambition into a clear blueprint for how you create, deliver, and capture value.
This includes defining customer segments, jobs-to-be-done, core propositions, channels, costs, and revenue logic, then aligning the operating model required to support it.

That's just the first part. Next comes the critical work of validating the blueprint with market signals and unit-economics checks so the model survives contact with reality.

The outcome is a scalable, sustainable model that prioritises customer value while protecting margins across markets.

Business & Lean Startup Frameworks

We believe the best way to start, is to start.
We also know this is the hardest step, so we're here to help you take it.

Through Lean tools like hypotheses, rapid experiments, OKRs, and cohort metrics, we help frame the business and de‑risk assumptions quickly and affordably.

Short learning loops reveal what works, what’s noise, and where to pivot, so you invest behind validated demand rather than internal optimism.

This disciplined experimentation compresses time‑to‑traction, improves investor readiness, and aligns teams around evidence (not opinions), creating momentum toward product‑market fit and cash‑flow positivity.

Problem Space Scoping & Framing

Before building solutions, we carve out the right problem: sizing the opportunity, isolating root causes and opportunity costs, and defining success metrics. This focus prevents expensive misfires and ensures your roadmap targets the highest‑value customer jobs.

With a well‑framed problem and clear decision criteria, teams commit faster and execute cleaner. This reduces risk while accelerating progress toward a durable, customer‑centred business model. Twende kazi!